Europanel
To support the launch of the latest Who Cares? Who Does? sustainability study, Europanel asked us to design a campaign that would both communicate the newest findings and introduce the growing study portfolio — including the new Healthstudy launched the previous year.
We created a suite of materials including the main sales deck, presentation templates for the study itself, email campaigns, social media content, a dedicated microsite, and a homepage overlay for Europanel’s main website. The creative direction combined an organic, human feel with clear, data-driven storytelling — allowing complex global insights to remain approachable and visually distinctive.
The resulting campaign brought consistency and impact across all touchpoints, helping Europanel share its sustainability and health insights in a way that feels cohesive, current and true to the values of the research.